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Service From The Heart .WOW ! ©

When was the last time, you bought a product and were so impressed with the service, you said: WOW! When was the last time, you went to a restaurant or traveled, and came back and said: WOW! 

Surely, it is not in the recent past. Obviously, if your heart is not touched, you are not going to say: WOW! It is very easy to understand why service is losing out in the 21st Century. Technological Advancements are making Manufacturers give more attention to Product & Packaging Innovation to avoid facing obsolescence. Pricing is tackled by offering discounts rather the value the customer gets, Promotion is 365 days affair and Place has lost its advantage to the concept of anywhere shopping. 

All the Ps of the Marketing Mix are non-human. How can we touch hearts with the 4 Ps? And, if you do not touch heart, Customers will not bother about your Product, Price, Promotion or Place. They will regard the purchasing decision purely as a transaction. 

Although your customers won’t love you if you give bad service, your competitors will. - Kate Zabriskie

 So, what is the solution? We need to get our Customers to say: WOW! How? 

To touch hearts, we need to service from the heart. To service from the heart, we need to introduce a totally different perspective in the Marketing Mix – The 5th “P.”   PASSION.

There is one thing, your competitor cannot steal or imitate, that is your relationship with your customers. And, relationship cannot be built by Product, Price, Promotion or Place. They can only be made and maintained when you serve from the heart. And, Passion originates from the Heart. 

Remember: Having a competitive advantage in your organization of serving from the heart is like having a gun in a knife fight.

 
You will find all the answers in the Learning Session – Service From The Heart. WOW! ©.

This experience is recommended to be facilitated over one day. 

We recommend Service From The Heart. WOW! © Learning Session is experienced only after your organization has gone thru’ the session - Why You Should Treat Your Employee Like A King? ©.

 For further information:-

Please mail roy@unleashingaces.com or call +91 9372746227.

Thought For The Day
Quote of the day September 4th, 2010
September 4th, 2010
Consult not your fears but your hopes and your dreams. Think not about your frustrations, but about your unfulfilled potential. Concern yourself not with what you tried and failed in, but with what it is still possible for you to do

-- - Pope John XXIII

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